Solutions / retail

Mall & Retail Indoor
Mapping Platform

Help shoppers find stores, discover new tenants, and navigate shopping centers with interactive mall maps and digital directories.

01

The mall navigation problem

Shopping centers are large, multi-anchor environments with high tenant turnover, and shoppers don't always know which concourse or level a store sits on. Industry research on indoor mapping has consistently found that visitors lose meaningful time searching for stores: a 2025 Mappedin study of 500 venue visitors reported that 53% had difficulty navigating an unfamiliar venue, and 24% said they wasted time searching for a specific store or amenity. The same research found that 62% of respondents said indoor maps made it easier to discover new places, and 28% said digital maps made them more likely to recommend a venue. Floorable is designed to help retail teams capture that discovery opportunity.

02

Interactive directories that work

Static vinyl directory boards cannot be updated quickly and offer no way to hand off a route to a shopper's phone. Floorable directories are touch-driven and search-driven: shoppers search by store name, category, or amenity, and the map highlights the location, shows an optimal walking route, and offers a QR handoff to the shopper's phone for turn-by-turn guidance. See how digital directories support cross-visitation for deployment patterns.

03

Mobile wayfinding without an app

QR codes at elevator banks, corridor junctions, and directory kiosks transfer route context to any phone — no app install, no account creation. Shoppers scan, get directions to their chosen store, and continue shopping with the route available in their browser. This frictionless handoff is designed to work in mall environments where shoppers will not download yet another app for a single visit.

04

Tenant discovery as a revenue lever

Maps are a discovery engine. When a shopper searches for a specific store, the map can show nearby complementary tenants — a search for a shoe store can surface adjacent accessory retailers, a dining search can surface restaurants on the same concourse. Floorable's directory is designed to extend the shopper's visit and support cross-tenant traffic for leasing teams.

05

Data that improves leasing and operations

Interactive maps generate intelligence that static directories never could: which stores are searched most by new visitors, where shoppers get lost, which entrances drive the most traffic. Leasing teams can use this data to position new tenants in high-visibility locations. Operations teams can use route analytics to optimize signage placement and identify confusing intersections that need better directional cues.

Ready to map your property?

Floorable turns your existing floor plans into interactive wayfinding maps in hours, not weeks.